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RESEARCH
Contextual inquiry teenagers in their homes and places they frequent, with their counselors and teachers, with friends, and even via skype.
DOCUMENT
Post transcripts & images on wall for entire team to see. Create user personas. Summarize findings.
COLLABORATE
With teenagers to validate & iterate on ideas. Collaborate with each other, listening for new insights & ideas.
CREATE
Summarize core values and rapidly ideate on design solutions to problems. Create low fidelity mockups for iteration.
TEST & ITERATE
Prototype paper product with users, observe & listen to user feedback, iterate on designs with high-fidelity designs, and work with developer on working prototype.
MEASURE IMPACT
Test value proposition with simple solutions and measure success of engagement. Iterate on ideas based on user interactions discovered.
REPEAT
Then, do it all again. Test with the same users and new users. Understand pain points. Cut bulky ideas, so an MVP can be established. Test MVP with relevant users. Iterate Iterate Iterate.